Social media has become a part of everyday life for most internet users. Whether its chatting with friends over Facebook or sharing photographs on Instagram, social media offers a brilliant medium to communicate with others.
However, it also provides a fantastic opportunity for businesses of every size to communicate with their customers to help build a positive image, generate brand awareness, and improve sales. It’s an essential component of any digital marketing strategy, and any company that isn’t making the most of social media marketing will be lagging behind their competitors.
Our social media marketing services are here to help in that regard. Often a business will not be able to dedicate as much time and effort into their social media marketing as hoped, or are struggling to implement the correct strategies required.
How We Can Help
Our goal is to ensure your social media goals are fully realised, by helping to manage your brand on social media and overcome any potential challenges that could arise.
This doesn’t involve a complete takeover of each of your social media accounts, but rather offering assistance and guidance in various aspects of social media marketing including:
We work on developing a successful social stragetgy based solely on your company’s goals. Whether it’s an in-house marketing team that requires further guidance or creating a whole new social media presence, we will employ the best strategy possible for your requirements.
Our team will work on creating and building your brand across different social media platforms. This includes finding usernames and appropriate profiles, as well as ensuring that your brand has a positive image on these platforms.
Finding Your Brand Voice
Not every business will use social media in the same fashion. We want to make sure that you find the best possible tone and voice to project your company and its image just the way you want it to be.
Social Media Monitoring
We will analyse all social media channels to find out who is talking about your business, what they are saying and thinking, and inform you of whether or not it is positive. This strategy means you can keep ahead of the trends and conversations regarding your brand, allowing you to contribute to this whenever appropriate.
This not only provides standard posts and updates, but also social media advertising to help generate brand awareness or interest in an upcoming product or service. This can be achieved through a variety of platforms, such as Twitter trends, Ads on LinkedIn and Facebook, and sponsored content on Instagram, YouTube, Pinterest etc.
Social Media PR
Thanks to our close relationship with a number of esteemed publications, journalists, content creators, and online influencers, we will reduce the gap between online and offline content, resulting in increased positive coverage.
We provide assistance when it comes to generating conversation with consumers by helping you to produce creative updates and reactions on social media. This can result in more brand interest and discussion on various platforms.
Reports and Analysis
By analyzing all relative data, we can draw reports that will aid in future strategies across various marketing platforms.
Cross Channel Promotion
Through the understanding gained from our reports and analysis, we can ensure that your brand message is spread across each of your marketing platforms. This will allow it to reach your desired audience and create comprehensive and recognizable online presence.